Blue Monday

According to ‘scientists’, we’ve managed to navigate the “ saddest day of the year”…well, kind of.   Blue Monday is an awareness day launched, rather unsurprisingly, by TV Channel Sky Travel back in a successful crusade to sell more holidays....
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Cadbury’s money-spinning delight

Congratulations Cadbury – your PR stunt has almost single-handedly ended the “healthy eating” resolution of thousands of people across the country.   This comes after the company decided to hide 371 white chocolate Crème Eggs in stores across the country...
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Poundland’s Christmas Campaign

Christmas is officially over, with most of Britain returning to work with a few extra pounds on their waistline.   And while many of us face the stress of hundreds of emails in our inbox, it’s nothing compared to the...
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Best Christmas song ever?

We love the poll function on Twitter, and it’s never been better utilised than in The World Cup of Everything – an online competition which helps us select the champion of…well, everything!   Launched by everyone’s favourite statistician, Richard Osman,...
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A stratospheric campaign

Star Wars fever has hit the world again as the long-awaited The Last Jedi comes to a cinema near you. And, while millions of people will be flocking to watch the film on the silver screen, an inventive campaign by...
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PRides 2017

It was another night of celebration for The Right Agency as the team won three gold and two silver awards at the CIPR Yorkshire & Lincolnshire Pride awards in the beautiful – but drafty – Leeds Town Hall. This was...
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Black Friday

Love it or hate it – Black Friday is one of those weird days which has suddenly crept into the calendar, with millions of people looking to get a bargain ahead of Christmas. But as the nation gets ready to...
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Christmas ads – love ’em or hate ‘em, they’re a PR triumph

For the Bah Humbugs amongst you the last week must have been difficult, as every major retailer – from John Lewis to Asda, Marks and Spencer to Tesco – launched their Christmas TV ads. There is no escaping them.  ...
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Facebook’s ‘fake’ real news

As we said in last week’s blog, we’ve all fallen for a piece of fake news, and we can all agree that it’s one of the most annoying things in the world!   Well, Facebook has continued its attempts to...
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‘Word of the Year’ goes to…

One of the best things about language is that it is evolving all the time. However, not all change is for the better.   We learned this week that the phrase ‘Fake News’ has been voted ‘Word of the Year’...
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